Grassroots of Tarboro

A fellow Tarboro resident and G.O.T. member offered a comment a few entries back with a different idea for town branding. 

"According to the history section of the (outdated but paid for :)) town's website, the town was once widely known as "Tawboro" from the Indian word "Taw" meaning "river of health."

It seems to me that, more and more, people are becomming more concerned about their health--we've even talked about how great it would be have a Whole Foods grocery store or a vegetarian restaurant in town. With Curves, a karate dojo, 3 gyms and the Quigless clinic, maybe we're on our way to becomming the healthy town or "the healthy harbor." " - E.T.

As far as town branding goes, you may be onto something.  You're right about people becoming much more health conscious.  Tarboro, "home of healthy living" ... there is a lot of town promotion that can be built on that theme. 

When we are thinking of what can be done to make Tarboro OUTSTANDING in a literal sense; shining brighter than other small towns and being recognized as offering something better, the theme of health-consciousness has great potential.   

Not only might it have a draw to attract new residents, visitors and the economic growth we need, but even if it didn't do those things, being a more health-conscious town would be good for all of us.